19 Raved-About Sex Toys That Shoppers Love at Babeland

Babeland has a special spot in sex-toy history. When it was founded in Seattle back in 1993, it was one of the first major woman-owned sex shops out there. In contrast to the male-centered shops you’d pass on the highway, Babeland put an emphasis on high-quality, female-focused products and friendly, knowledgeable staff who provided sex education along with the toys they were selling. Today it has three brick-and-mortar locations in New York, plus a thorough online marketplace, and its focus on empowerment and education continues to distinguish it from other retailers. 

“Babeland was founded with the goal of creating a much-needed space for women and queer folks to be able to shop for their pleasure products and toys in an environment that was not only clean and safe but also welcoming and empowering—instead of slinking through a curtain to a potentially shady back room at a video shop,” says Babeland’s brand manager, sex educator Lisa Finn. “We make sure that we not only carry the highest possible quality products, but that we also provide accessible sex information to those who need or want it.” These efforts include workshops (which are now virtual) on topics like anal play and navigating mismatched libidos in relationships, as well as sex-ed-trained store staff and a college outreach program.

With its product selection, Babeland strives to provide something for everyone, from classic vibrators to anal toys to products designed for penises. Here are a few of the most popular items among Babeland’s customers.