Kylie Jenner Just Posted Pics of Herself Nude and Covered in Fake Blood

Is it just me or is Hollywood piling on the scares really early this Halloween? 

On October 11, Kylie Jenner posted pictures of herself on Instagram nude and drenched in blood with fake gashes in her left arm. Just a casual look, you know!

Is it performance art? This year’s Halloween costume? No matter what, massive props to the makeup team.

Turns out, Jenner donned this bloody look to promote a new Kylie Cosmetics drop. Her Kylie x Nightmare on Elm Street collection drops at 3 p.m. P.T. on Tuesday, October 12. The new packaging is fittingly blood-spattered, and the names of all the shades are inspired by the classic horror film. (Personally, I really want to try the “I’ll Be Your Nightmare” eye shadow and “Never Sleep Again” lip lacquer.)

The collection also includes new lashes, a 12-shade pressed-powder eye shadow palette, three new lip lacquers, and a lip and cheek jelly stain. So it’s everything you need for a glamorous Halloween party or horror movie marathon. In another promo pic, Jenner turned the typically horrifying visage of Freddy Krueger on its head, wearing a catsuit with a similar pattern as his skin and platinum clawlike nails. 

Blood red seems to be a preferred color for Kylie Jenner these days. Just last week the model and beauty mogul posted her latest outfit on Instagram: a head-to-toe scarlet Richard Quinn one-piece. She showed off her baby bump in a spandex catsuit with matching gloves, stilettos, and a knee-length belted coat.

Last year Jenner’s Halloween costume had us seeing red too. She dressed as the Red Power Ranger and gathered a group of friends to complete the squad. I wonder if Kylie’s Halloween costume this year will be Elm Street-–inspired. She could dress up the whole family like horror icons. Maybe Travis Scott goes as Jason?